Deliveroo sub-brand design

Deliveroo were looking to extend their offering to students and wanted to design a sub-brand to compliment their current service.

I was brought in to run the design side of the project. This put me in the driving seat for logo exploration and asset design. I was in charge of selling my designs into client and developing from ideation to completion as well as copywriting, coming up with student centric headlines.  

Below is the final logo they went with along with offer posters, landing page design and collaboration posters.